Holiday Shopping

Back in September, Barataria speculated that this could wind up being a great holiday shopping season. That was before the shutdown and awfully early in the year to be sure of anything. A month later, the pros are weighing in on holiday sales and the predictions are generally all over the board. Growth of between 2.3% and 4.5% over 2012 is predicted by an array of professional organizations, so you can take your own guess.

This is important for retail outlets, where holiday sales amount to about 20% of annual sales. It’s practically a “fifth quarter,” and a very key part of the US Economy. A good holiday season should accelerate job growth and set up even more in 2014. So, once again we ask, “How good will it be?”

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