Like the stores that put out Christmas decorations before Halloween, it’s become a Barataria tradition to put up holiday sales projections in mid-October. Don’t blame us, that’s when they come out as retailers gear up for the mid-November rush.
Last year just over $600B in sales went out the doors at retail establishments, about 19% of their total for the year. $90B of that was online. 2014 was a big turning point, marking the biggest selling season since 2009. Will 2015 come in even bigger?
Retailers are counting on it, and that’s the prediction. A big holiday shopping season to launch us into a happier 2016.